Free SEO Tools

Meta Tag Analyzer

Your meta tags are the first thing search engines read and the first thing searchers see. This analyzer inspects the head section of any page: it extracts your title tag, meta description, canonical URL, robots directives, and Open Graph and Twitter Card tags, then grades each one. It flags missing tags, titles that are too long to display fully, and descriptions that will get cut off in search results. Bloggers, affiliate marketers, and small business owners use it as a pre-publish checklist to catch the simple mistakes that quietly cost clicks.

Tips for better meta tags

• Keep title tags between 30 and 60 characters so they display fully in Google instead of being cut off with an ellipsis.
• Write meta descriptions of 120 to 160 characters that summarize the page and include a reason to click, since they shape your click-through rate.
• Add a canonical tag on every page to tell search engines which URL is the original, which prevents duplicate content problems from URL parameters.
• Fill in og:title, og:description, and og:image so your links look professional when shared on Facebook, LinkedIn, and messaging apps.
• Put your primary keyword near the start of the title tag, but write for humans first: a clear, honest title beats a stuffed one.

Heading Structure Checker

Headings do double duty: they guide readers through your content and help search engines understand how your page is organized. This checker reads every h1 through h6 tag in your HTML in document order and shows you the full outline of the page. It warns you about common structural problems, such as multiple H1 tags, skipped levels (jumping from h1 straight to h3), missing H1s, and empty headings that add nothing. Content writers and site owners use it to verify that an article reads logically from top to bottom before hitting publish.

Tips for heading structure

• Use exactly one H1 per page, and make it match the topic of your title tag closely so readers and search engines see a consistent message.
• Follow a logical order: h1, then h2 sections, then h3 subsections. Skipping levels confuses screen readers and dilutes the topical structure.
• Write descriptive headings that could stand alone. A heading like “Pricing” inside an article about dog training tells Google very little on its own.
• Include your secondary keywords naturally in a few h2 headings, but never force keywords into every heading just to rank.
• Keep headings short and scannable. Most readers skim, so each heading should promise a clear answer to a specific question.

Image Alt Text Checker

Search engines cannot see your images, so the alt attribute is how they understand what a picture shows. Alt text also matters for accessibility, since screen readers speak it aloud to visually impaired visitors. This checker scans all image tags in your HTML and lists every image with its alt status: present, empty, or missing. You get summary counts so you can see at a glance how much work remains. Bloggers and store owners use it to audit posts and product pages where images were uploaded in a hurry without descriptions.

Tips for image alt text

• Describe what the image shows in plain words, as if explaining it over the phone. Aim for under 125 characters so screen readers do not ramble.
• Add your keyword to the alt text of one or two relevant images, not every image. Repeating it everywhere looks like spam to Google.
• Leave alt empty (alt=””) for purely decorative images like dividers and background flourishes, so screen readers skip them instead of announcing noise.
• Never start alt text with “image of” or “picture of”. Screen readers already announce that it is an image.
• For product photos, include the product name and one distinguishing detail, such as color or size, to help image search traffic find you.

Keyword Density Checker

Keyword density tells you how often a phrase appears relative to the total words on a page. While there is no magic percentage that guarantees rankings, this metric is a useful sanity check: too high, and your writing may read as spammy to both readers and search algorithms; too low, and your page may not signal its topic clearly. Paste your article text, enter the keyword or phrase you are targeting, and the checker reports total words, exact occurrences, and the resulting density percentage with guidance on the safe range.

Tips for natural keyword use

• Aim for roughly 1 to 2 percent density as a ceiling, not a goal. Most well-written articles land there naturally without any forcing.
• Use variations and synonyms of your keyword. Google understands related terms, so repeating the exact phrase is unnecessary and reads poorly.
• Place your keyword once in the first 100 words, in one or two headings, and in the conclusion. That covers the key signals without stuffing.
• If the density is high, rewrite sentences instead of just deleting words. The goal is writing that flows, not writing that passes a formula.
• Remember that thin pages with a stuffed keyword rank worse than longer, helpful pages that mention it a handful of times naturally.

SERP Preview

Before you publish, see your page the way Google will show it. This preview tool renders your title, URL, and meta description in the familiar search result format, so you can judge whether your listing looks clickable next to competitors. It also counts characters live and flags titles or descriptions that fall outside the ideal display ranges. Marketers and bloggers use it to polish the single most important piece of on-page copy: the snippet that decides whether someone clicks.

Tips for clickable snippets

• Front-load the main keyword and the main benefit in the title. Searchers scan from the left, so the first words carry the most weight.
• End the meta description with a soft call to action, such as “Learn how” or “See the checklist”, to nudge the click without sounding pushy.
• Keep URLs short and readable in the preview. A clean slug with your keyword builds trust before the visitor even arrives.
• Avoid ALL CAPS and excessive punctuation in titles. They stand out for the wrong reasons and can trigger spam filters.
• Check how your snippet looks on mobile too, where even fewer characters display. Put the essentials first so nothing important gets cut.

Slug Generator

The slug is the readable tail end of your URL, and a clean one helps both users and search engines understand the page before they open it. This generator turns any headline into a URL-friendly slug: lowercase letters, words separated by single hyphens, no special characters, no trailing dashes. Type or paste your title, click generate, and copy the result straight into WordPress or any CMS. It is a small step that keeps your site architecture tidy and your links easy to share.

Tips for SEO-friendly slugs

• Keep slugs short, ideally three to five words. Cut filler words like “the”, “and”, and “a guide to” so the keyword stands out.
• Include your primary keyword in the slug. It is a small ranking signal and makes the URL’s topic obvious when shared.
• Never change a slug after the page is indexed without setting up a redirect, or you will break existing links and lose rankings.
• Use hyphens, not underscores or spaces. Search engines treat hyphens as word separators and underscores as joiners.
• Avoid dates and years in evergreen slugs unless the content is truly time-bound, so the URL stays fresh when you update the article.

Robots.txt Generator

The robots.txt file sits at the root of your site and gives crawling instructions to search engine bots: which areas they may visit and which they should skip. A misconfigured file can accidentally block your entire site from Google, so getting it right matters. This generator builds a valid robots.txt in seconds. Choose whether to allow or block all crawling, optionally add your sitemap URL, a crawl delay, and one extra disallow path, then copy the result into a file named robots.txt at your domain root.

Your robots.txt will appear here.

Tips for robots.txt

• Most live sites should allow all crawling. Only use “Disallow all” on staging, development, or private sites, and remove it before launch.
• Always list your XML sitemap in robots.txt. It helps crawlers discover new pages faster, especially on newer sites with few backlinks.
• Block admin areas, login pages, carts, and internal search results. These pages waste crawl budget and should never appear in search results.
• Do not use robots.txt to hide sensitive data. Blocked pages can still be found through links; use passwords or noindex for real protection.
• After uploading, test your file in Google Search Console under Settings, Crawl stats, to confirm Google reads it the way you intended.

Open Graph Checker

When someone shares your link on Facebook, LinkedIn, Slack, or WhatsApp, the Open Graph tags decide what appears: the image, the headline, and the description. Pages without these tags often share as a bare, unappealing link that nobody clicks. This checker renders a social link preview card from your og:title, og:description, og:image, and og:url so you can spot problems before you share. Bloggers, stores, and news sites use it to make sure every shared link looks polished and on-brand.

Tips for social share cards

• Use a 1200 by 630 pixel image for og:image. That is the recommended size across Facebook and LinkedIn and avoids awkward cropping.
• Keep the image under 1 MB and use JPG for photos or PNG for graphics with text, so the card loads instantly in every feed.
• Write the og:title as a shorter, punchier version of your page title. Social feeds reward curiosity more than keyword precision.
• After changing tags, use Facebook’s Sharing Debugger or LinkedIn’s Post Inspector to clear the cached preview before resharing.
• Set an absolute image URL (starting with https://), not a relative path. Relative image URLs are the most common reason share images fail to load.

Word Counter

Content length is one of the simplest quality signals you can control. Longer, thorough articles tend to cover a topic completely, answer follow-up questions, and earn more links and shares than thin pages. This counter tracks your draft live as you type: total words, characters with and without spaces, sentence and paragraph counts, and estimated reading time. Freelance writers use it to hit client briefs, and bloggers use it to check whether a post is substantial enough to compete before publishing.

Tips on content length for SEO

• Aim for at least 1,000 words on competitive topics. That is usually the minimum needed to cover a subject better than what already ranks.
• Length alone does not rank. A focused 800-word page that fully answers the query beats a padded 2,500-word page full of fluff.
• Break long drafts into short paragraphs and frequent subheadings. Readability keeps visitors on the page, and dwell time supports rankings.
• Check the top three results for your keyword and match or exceed their depth. If they all publish 1,500-word guides, a 400-word post will struggle.
• Use the reading time estimate to set expectations. A “7 min read” label on a guide reassures visitors that the content is substantial.

Page Speed Checklist

Page speed affects rankings, bounce rates, and conversions, yet most slowdowns come from a handful of fixable issues. This interactive checklist covers the twelve optimizations with the biggest impact, from image compression to caching to font loading. Tick off everything you have already done and watch your live score update with a progress bar and a verdict. Site owners use it as a prioritized to-do list, and freelancers use it to show clients exactly what was improved during an optimization job.

0 of 12 complete (0%)

Tick the items you have completed to get your score.

Tips for a faster site

• Start with images. On most sites they are the largest files, so compression and WebP conversion alone can cut load time in half.
• Measure before and after with PageSpeed Insights or GTmetrix. A checklist score is a guide; real lab and field data confirm the improvement.
• Remove before you optimize. Deleting one heavy slider plugin helps more than minifying the code of three plugins you barely use.
• Test on a mid-range phone with a throttled connection. Your desktop on fiber is not how most of the world experiences your site.
• Revisit this checklist quarterly. Theme updates, new plugins, and bigger images quietly undo speed gains over time.